{"id":135262,"date":"2018-12-27T16:32:15","date_gmt":"2018-12-27T15:32:15","guid":{"rendered":"https:\/\/www.realites.com.tn\/?p=135262"},"modified":"2018-12-27T16:57:32","modified_gmt":"2018-12-27T15:57:32","slug":"ouverture-officielle-des-magasins-fnac-et-darty-a-tunis","status":"publish","type":"post","link":"https:\/\/realites.com.tn\/fr\/ouverture-officielle-des-magasins-fnac-et-darty-a-tunis\/","title":{"rendered":"Ouverture officielle des magasins FNAC et DARTY \u00e0 Tunis"},"content":{"rendered":"<p>Les deux enseignes FNAC et DARTY font aujourd\u2019hui leur premi\u00e8re apparition en Tunisie au Centre commercial Carrefour Sidi Daoud-La Marsa. \u00c9difies sur une superficie globale de plus de 2000 m\u00b2, ces deux magasins juxtapos\u00e9s sont sp\u00e9cialis\u00e9s en biens culturels, de loisirs, de produits technologiques et d&rsquo;\u00e9lectrom\u00e9nager.<\/p>\n<p>Sur une superficie globale de plus de 1000 m\u00b2, le magasin FNAC a d\u00e9di\u00e9 \u00e0 sa client\u00e8le un premier espace comprenant un choix \u00e9ditorial de pr\u00e8s de 35.000 titres en arabe, en fran\u00e7ais et en anglais (litt\u00e9rature, bande dessin\u00e9e, ouvrages sp\u00e9cialis\u00e9s, livres d\u2019art\u2026), aux c\u00f4t\u00e9s d\u2019une place de choix r\u00e9serv\u00e9e \u00e0 l\u2019\u00e9dition tunisienne, constituant ainsi la plus grande offre culturelle du march\u00e9. L\u2019objectif \u00e9tant de contribuer au rayonnement de la culture sous toutes ses formes.<\/p>\n<p>La deuxi\u00e8me moiti\u00e9 du magasin FNAC disposera d\u2019une offre de produits les plus r\u00e9cents en High-Tech: informatique, t\u00e9l\u00e9phonie, son, vid\u00e9o, et image\u2026 Elargissant son offre aux petits gadgets innovants et design, aux jeux-jouets, \u00e0 la papeterie, ou encore aux objets connect\u00e9s, en plus de la mise en place de nouveaux services, la FNAC fait sans cesse \u00e9voluer son mod\u00e8le pour r\u00e9pondre toujours mieux aux attentes de ses clients.<\/p>\n<p>Par ailleurs, un service de billetterie sera mis en place pour permettre de r\u00e9server, d\u2019acheter ou de retirer des billets pour les spectacles culturels, les festivals et les \u00e9v\u00e9nements exceptionnels.<br \/>\nUn espace Forum \u00e0 \u00e9t\u00e9 pr\u00e9vu afin d\u2019h\u00e9berger les animations et \u00e9v\u00e9nements culturels, y compris les d\u00e9dicaces d\u2019auteurs, talkshows et d\u00e9bats culturels\u2026<\/p>\n<p>Le magasin DARTY, quant \u00e0 lui, proposera sur pr\u00e8s de 1000 m\u00b2 tous les produits et accessoires pour la maison en \u00e9lectrom\u00e9nager, image, son, multim\u00e9dia et t\u00e9l\u00e9phonie, dont plusieurs marques en exclusivit\u00e9. Son design se caract\u00e9rise par un merchandising performant et innovant. Les \u00e9quipes en place ont b\u00e9n\u00e9fici\u00e9 d\u2019une formation technique tr\u00e8s pouss\u00e9e afin de soigner particuli\u00e8rement l\u2019exp\u00e9rience client, en l\u2019accompagnant dans sa d\u00e9couverte des produits, en le conseillant dans ses choix et en l\u2019informant sur la valeur ajout\u00e9e de ses services.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-135269\" src=\"https:\/\/www.realites.com.tn\/wp-content\/uploads\/2018\/12\/dartyyy.jpg\" alt=\"\" width=\"2000\" height=\"1330\" srcset=\"https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2018\/12\/dartyyy.jpg 2000w, https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2018\/12\/dartyyy-300x200.jpg 300w, https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2018\/12\/dartyyy-768x511.jpg 768w, https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2018\/12\/dartyyy-1024x681.jpg 1024w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p>DARTY Tunisie souligne qu\u2019elle accordera une place pr\u00e9pond\u00e9rante au service apr\u00e8s-vente et au suivi dont sa client\u00e8le b\u00e9n\u00e9ficiera sur toute la cha\u00eene gr\u00e2ce \u00e0 l\u2019expertise et au savoir-faire de ses \u00e9quipes, v\u00e9ritable marque de fabrique de l\u2019enseigne.<\/p>\n<p>L\u2019ouverture de ces magasins a permis la cr\u00e9ation de plusieurs dizaines d\u2019emplois directs dont une majorit\u00e9 de jeunes dipl\u00f4m\u00e9s du sup\u00e9rieur, issus des ISET et des \u00e9coles de commerce. D\u2019autres ouvertures sont pr\u00e9vues prochainement, assurant la continuit\u00e9 du d\u00e9ploiement de FNAC DARTY sur les prochaines ann\u00e9es, toujours dans le m\u00eame esprit de proximit\u00e9 et de qualit\u00e9 au profit du client tunisien.<\/p>\n<p style=\"text-align: right\"><strong>(d&rsquo;apr\u00e8s communiqu\u00e9)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les deux enseignes FNAC et DARTY font aujourd\u2019hui leur premi\u00e8re apparition en Tunisie au Centre commercial Carrefour Sidi Daoud-La Marsa. \u00c9difies sur une superficie globale de plus de 2000 m\u00b2,&hellip;<\/p>\n","protected":false},"author":60,"featured_media":135263,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-135262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - 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