{"id":355544,"date":"2025-04-28T20:18:26","date_gmt":"2025-04-28T19:18:26","guid":{"rendered":"https:\/\/realites.com.tn\/fr\/?p=355544"},"modified":"2025-04-28T20:18:26","modified_gmt":"2025-04-28T19:18:26","slug":"un-tunisien-a-la-tete-de-lomt-habib-ammar-defend-sa-vision-avant-le-vote-decisif","status":"publish","type":"post","link":"https:\/\/realites.com.tn\/fr\/un-tunisien-a-la-tete-de-lomt-habib-ammar-defend-sa-vision-avant-le-vote-decisif\/","title":{"rendered":"Un Tunisien \u00e0 la t\u00eate de l&rsquo;OMT ? Habib Ammar d\u00e9fend sa vision avant le vote d\u00e9cisif"},"content":{"rendered":"<p class=\"ds-markdown-paragraph\">Candidat officiel de la Tunisie au poste de secr\u00e9taire g\u00e9n\u00e9ral de l\u2019Organisation mondiale du tourisme (OMT), Habib Ammar a pr\u00e9sent\u00e9 ce lundi sa feuille de route pour 2026-2029. Une premi\u00e8re pour le pays, qui mise sur son expertise sectorielle \u2013 350 mille emplois g\u00e9n\u00e9r\u00e9s localement \u2013 pour convaincre les 35 membres du Conseil ex\u00e9cutif. Les \u00e9lections, pr\u00e9vues les 29 et 30 mai \u00e0 Madrid, opposeront six pr\u00e9tendants \u00e0 cette institution onusienne pivot.<br \/>\n<strong style=\"font-family: Raleway, sans-serif; letter-spacing: 0px;\">Soutien unanime des institutions<br \/>\n<\/strong>L\u2019ancien ministre du Tourisme (2016-2020) n\u2019a pas \u00e9lud\u00e9 les d\u00e9fis.\u00a0<em>\u00ab\u00a0Le secteur vit une mutation sans pr\u00e9c\u00e9dent\u00a0\u00bb<\/em>, a-t-il martel\u00e9, \u00e9grenant les urgences : d\u00e9r\u00e8glement climatique, saturation des destinations phares (le \u00ab\u00a0surtourisme\u00a0\u00bb) et basculement vers le \u00ab\u00a0tourisme 4.0\u00a0\u00bb. Sa proposition ?\u00a0<em>\u00ab\u00a0Acc\u00e9l\u00e9rer la digitalisation tout en bridant les fractures technologiques entre pays et entre PME et g\u00e9ants du secteur.\u00a0\u00bb<\/em>\u00a0Un \u00e9quilibre d\u00e9licat, alors que la Tunisie elle-m\u00eame peine encore \u00e0 g\u00e9n\u00e9raliser ces outils, malgr\u00e9\u00a0<em>\u00ab\u00a0une jeunesse ultra-comp\u00e9tente en num\u00e9rique\u00a0\u00bb<\/em>.<\/p>\n<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/0AhWXakwk6M?si=r1WzztnwBg2Tc5tR\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p class=\"ds-markdown-paragraph\">Au demeurant, son programme s\u2019articule autour de sept axes, dont la diversification de l\u2019offre \u2013 plaidant pour un tourisme m\u00e9dical tunisien d\u00e9j\u00e0 reconnu \u2013 et la promotion d\u2019un mod\u00e8le durable. \u00ab\u00a0Nos 2 500 km de c\u00f4tes et nos 8 sites class\u00e9s \u00e0 l\u2019UNESCO sont des atouts, mais il faut sortir du tout-baln\u00e9aire\u00a0\u00bb, a-t-il insist\u00e9, en \u00e9cho aux r\u00e9formes lanc\u00e9es par Sofiene Tekaya, actuel ministre du Tourisme.<br \/>\nPreuve que l\u2019enjeu d\u00e9passe les fronti\u00e8res sectorielles, Mohamed Ali Nafti, chef de la diplomatie, a apport\u00e9 son plein soutien. <em>\u00ab\u00a0Cette candidature consacre notre engagement multilat\u00e9ral et notre r\u00f4le historique dans le dialogue des civilisations\u00a0\u00bb<\/em>, a-t-il d\u00e9clar\u00e9, rappelant que la Tunisie si\u00e8ge\u00a0<em>\u00ab\u00a0depuis des d\u00e9cennies\u00a0\u00bb<\/em> au Conseil ex\u00e9cutif de l\u2019OMT.<br \/>\n<strong style=\"font-family: Raleway, sans-serif; letter-spacing: 0px;\">Quelles chances de succ\u00e8s ?<br \/>\n<\/strong>Derechef, Sofiene Tekaya a brandi les r\u00e9cents chantiers : ouverture vers la Chine (12 mille touristes en 2024), la Russie et bient\u00f4t l\u2019Irak \u2013 avec une ligne a\u00e9rienne directe Tunis-Bagdad annonc\u00e9e pour 2026. <em>\u00ab\u00a0Nos participations aux salons internationaux, comme le r\u00e9cent MITUR au Br\u00e9sil, prouvent notre dynamisme\u00a0\u00bb<\/em>, a-t-il soulign\u00e9.<br \/>\nSi les atouts tunisiens sont tangibles \u2013 7 millions de visiteurs en 2024, un secteur repr\u00e9sentant 8,2% du PIB \u2013, la comp\u00e9tition s\u2019annonce serr\u00e9e. Le verdict tombera fin mai.<em>\u00ab Le tourisme de demain se joue aujourd\u2019hui \u00bb<\/em>, a lanc\u00e9 Habib Ammar en conclusion. Un credo qui tinte comme un appel aux 35 pays votants : celui de faire du secteur non plus simplement une industrie, mais un v\u00e9ritable levier de transformation globale.<\/p>\n<div data-sliderid=\"27887\" id=\"penci-post-gallery__27887\" class=\"penci-post-gallery-container  penci-image-gallery-thumbnail-slider thumbnail-slider column-3\" data-height=\"150\" data-margin=\"3\"><div data-id=\"pcthumb-m-27887\" class=\"swiper penci-slick-carousel pcthumb-s-msl pcthumb-m-27887\"><div class=\"swiper-wrapper\"><figure class=\"swiper-slide\"><a class=\"penci-gallery-ite item-gallery-thumbnail-slider item-link-relative\" href=\"https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0011.jpg\"><span class=\"penci-isotope-padding\" style=\"padding-bottom:66.64062500%;\"><\/span><img decoding=\"async\" src=\"https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0011.jpg\" alt=\"\" title=\"IMG-20250428-WA0011\"><\/a><\/figure><figure 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href=\"https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0012.jpg\"><span class=\"penci-isotope-padding\" style=\"padding-bottom:56.25000000%;\"><\/span><img decoding=\"async\" src=\"https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0012.jpg\" alt=\"\" title=\"IMG-20250428-WA0012\"><\/a><\/figure><\/div><\/div><div data-cols=\"7\" data-total=\"6\" data-id=\"pcthumb-c-27887\" class=\"swiper pcthumb-s-csl pcgl-thumb-slider penci-slick-carousel pcthumb-c-27887\"><div class=\"swiper-wrapper\"><div class=\"pcgl-thumb-item swiper-slide\"><div class=\"pcgl-thumb-item-img\"><span class=\"penci-image-holder\" style=\"background-image:url(https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0011-150x150.jpg)\"><\/div><\/div><div class=\"pcgl-thumb-item swiper-slide\"><div class=\"pcgl-thumb-item-img\"><span class=\"penci-image-holder\" style=\"background-image:url(https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0010-1-150x150.jpg)\"><\/div><\/div><div class=\"pcgl-thumb-item swiper-slide\"><div class=\"pcgl-thumb-item-img\"><span class=\"penci-image-holder\" style=\"background-image:url(https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0008-1-150x150.jpg)\"><\/div><\/div><div class=\"pcgl-thumb-item swiper-slide\"><div class=\"pcgl-thumb-item-img\"><span class=\"penci-image-holder\" style=\"background-image:url(https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0017-150x150.jpg)\"><\/div><\/div><div class=\"pcgl-thumb-item swiper-slide\"><div class=\"pcgl-thumb-item-img\"><span class=\"penci-image-holder\" style=\"background-image:url(https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0016-150x150.jpg)\"><\/div><\/div><div class=\"pcgl-thumb-item swiper-slide\"><div class=\"pcgl-thumb-item-img\"><span class=\"penci-image-holder\" style=\"background-image:url(https:\/\/realites.com.tn\/fr\/wp-content\/uploads\/2025\/04\/IMG-20250428-WA0012-150x150.jpg)\"><\/div><\/div><\/div><div class=\"penci-slick-carousel-top-nav\"><div class=\"pcslick-nav-area\"><div class=\"pcslick-nav\"><button type=\"button\" class=\"slick-prev\"><i class=\"penciicon-left-chevron\"><\/i><\/button><button type=\"button\" class=\"slick-next\"><i class=\"penciicon-right-chevron\"><\/i><\/button><\/div><div class=\"slider-num\"><span class=\"current\">1<\/span> of <span class=\"total\">6<\/span><\/div><\/div><\/div><\/div><\/div>\n<p class=\"ds-markdown-paragraph\"><strong>Photos, r\u00e9alisation et montage: Riadh Sahli<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Candidat officiel de la Tunisie au poste de secr\u00e9taire g\u00e9n\u00e9ral de l\u2019Organisation mondiale du tourisme (OMT), Habib Ammar a pr\u00e9sent\u00e9 ce lundi sa feuille de route pour 2026-2029. Une premi\u00e8re&hellip;<\/p>\n","protected":false},"author":81,"featured_media":355526,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6],"tags":[],"class_list":["post-355544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-economie"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Un Tunisien \u00e0 la t\u00eate de l&#039;OMT ? 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