{"id":41303,"date":"2015-06-28T22:25:41","date_gmt":"2015-06-28T21:25:41","guid":{"rendered":"http:\/\/www.realites.com.tn\/?p=41303"},"modified":"2015-06-28T22:36:53","modified_gmt":"2015-06-28T21:36:53","slug":"attentat-de-sousse-lancement-dune-inedite-campagne-de-soutien-a-la-tunisie","status":"publish","type":"post","link":"https:\/\/realites.com.tn\/fr\/attentat-de-sousse-lancement-dune-inedite-campagne-de-soutien-a-la-tunisie\/","title":{"rendered":"Attentat de Sousse : Lancement d\u2019une in\u00e9dite campagne de soutien \u00e0 la Tunisie"},"content":{"rendered":"

\"would<\/a><\/p>\n

Suite \u00e0 l\u2019attaque meurtri\u00e8re contre l’h\u00f4tel Imperial \u00e0 Sousse qui a fait 38 morts parmi les touristes, une campagne de communication pour soutenir la Tunisie vient d\u2019\u00eatre lanc\u00e9e.
\nLe concept est simple mais il est pour moins in\u00e9dit : La campagne met en parall\u00e8le l\u2019attentat de Sousse avec d\u2019autres drames perp\u00e9tr\u00e9s dans les plus grandes capitales du monde tel que Paris Londres ou New York. Le message de la campagne est \u00ab Cesseriez-vous de visiter Paris \u00bb ou bien \u00ab\u00a0 Would you stop visiting London ? \u00bb.
\n\u00ab Apr\u00e8s la tristesse et le choc, vient le temps de la r\u00e9flexion et des interrogations. J’ai imm\u00e9diatement pens\u00e9 \u00e0 une \u00ab\u00a0communication de crise\u00a0\u00bb et j’ai donc essay\u00e9 de mettre en image ce que j’imaginerais comme message susceptible de parler \u00e0 nos amis du monde entier.
\nLa question est venue simplement \u00ab\u00a0Vous cesseriez de visiter Paris, New York ou Londres apr\u00e8s les attentats qu’ils ont subi?\u00a0\u00bb
\nCe message est un appel \u00e0 soutien \u00e0 la Tunisie qui, je l’esp\u00e8re, sera partag\u00e9 au maximum afin qu’il puisse toucher un maximum de personnes car nous en avons besoin plus que jamais \u00bb. Tel est le message post\u00e9 par Selim Ben Hadj Yahya,\u00a0concepteur de la campagne, sur son compte facebook.<\/p>\n

A peine post\u00e9e, la campagne s\u2019est r\u00e9pandue comme une tra\u00een\u00e9e de poudre sur le r\u00e9seau social r\u00e9coltant plus de 1780 partages.<\/p>\n

\"would<\/a><\/p>\n

\"would<\/a><\/p>\n

\"cesseriez<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Suite \u00e0 l\u2019attaque meurtri\u00e8re contre l’h\u00f4tel Imperial \u00e0 Sousse qui a fait 38 morts parmi les touristes, une campagne de communication pour soutenir la Tunisie vient d\u2019\u00eatre lanc\u00e9e. Le concept…<\/p>\n","protected":false},"author":60,"featured_media":41304,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-41303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une"],"yoast_head":"\nAttentat de Sousse : Lancement d\u2019une in\u00e9dite campagne de soutien \u00e0 la Tunisie - R\u00e9alit\u00e9s Magazine<\/title>\n<meta name=\"description\" content=\"Suite \u00e0 l\u2019attaque meurtri\u00e8re contre l'h\u00f4tel Imperial \u00e0 Sousse qui a fait 38 morts parmi les touristes, une campagne de communication pour soutenir la\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/realites.com.tn\/fr\/attentat-de-sousse-lancement-dune-inedite-campagne-de-soutien-a-la-tunisie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Attentat de Sousse : Lancement d\u2019une in\u00e9dite campagne de soutien \u00e0 la Tunisie - 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